Cole Nussbaumer

Death to pie charts!​ ...and other lessons in storytelling with data

  • Monday, March 30, 2015
  • 06:30 – 09:00pm
  • McLaren Conference Center, Room 252  

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06:30pm Doors open, socializing, food, drinks
07:00pm Speaker's presentation
08:00pm Q&A and more socializing


It's surprisingly easy to make a confusing graph. No one sets out with that purpose, but it happens frequently—across all industries and by all sorts of well-intending people.

One way to position yourself for success in data visualization and communicating with data is to never simply show data, but rather to tell a story with data. ​Being able to tell stories with data is a critical skill in our world of ever increasing data and desire for data-driven decision making. An effective data story can mean the difference between success and failure when it comes to communicating the findings of your study, raising money for your non-profit, presenting to your board, or simply getting your point across to your audience.


Cole Nussbaumer tells stories with data. She teaches others how to do it, too. Come see a condensed overview of the lessons Cole covers in her popular storytelling with data workshops for organizations like Adobe, Genentech, Mastercard, Target, the World Bank, and Google. You'll leave the session inspired and armed with some practical lessons that will set you up for success for telling your stories with data.

Cole Nussbaumer tells stories with data. Her skills have been honed by over a decade in analytical roles in banking, private equity, and most recently as a manger on the People Analytics team at Google, where she used a data-driven approach to ensure that Google attracted and retained great people and that the organization was best aligned to meet business needs. Cole specializes in the effective display of quantitative information and traveled to Google offices around the world to teach her course on data visualization.

Cole is author of Storytelling With Data: A Data Visualization Guide for Business Professionals (Wiley, to be released Fall 2015), writes the popular blog, and delivers presentations and workshops for companies and philanthropic organizations on the topic of telling a compelling story with data. She is an adjunct faculty member at MICA, where she teaches Introduction to Information Visualization.

Cole has a BS in Applied Math and an MBA, both from the University of Washington. When she isn't working on her consulting work with storytelling with data, Cole enjoys cooking, traveling, and undertaking San Francisco adventures with her husband and sons. @storywithdata


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